How it works

We start with a half-hour conversation in which we do not talk about colours. I want to know who lands on the site, what they must understand in the first ten seconds and what they should do next. Almost every time, that conversation reveals the site needs fewer pages than planned.

Then I build. You get a preview address that updates on every change, so you watch the site grow instead of receiving it finished and having to judge it all at once.

Why static

A static site is a set of files. There is no database to update, no admin panel to break into, and nothing that stops working because a version of something reached end of life. It costs less to host, opens faster and survives neglect.

When a login area or a back office is genuinely needed, we build one — but as a decision, not as a starting point.

What I do not do

I do not resell themes. I do not install twelve plugins to get a gallery. I do not build things that need monthly maintenance from me to stay upright, because that model suits me and not you.